Clients need you. Some haven't heard of your company. Others have heard of you, but they don't accurately understand what you do. They shouldn't miss the opportunity to do business with you just because they don't know you can help solve their problem, improve their life, or help accomplish their goals.
Good marketing shares your story with the right audience at the right time. It demonstrates empathy for your client by showing you understand their perspective. The tools used to tell your story have changed from tube TVs & typewriters to mobile phones & laptops, but the fundamentals have been the same for decades.
That is marketing that attracts.
Your message is more than what you do. It's why you do it. A message demonstrates you care as much about providing a solution as you do selling a product or a service.
Your "Brand" is the feeling people get when they interact with your company. Design and branding are visual tools to establish your Brand, and nothing is more powerful than a Brand that resonates.
Online advertising provides powerful tools to reach your ideal clients. Websites are the hub that coordinates both traditional and digital marketing strategies to convert engagement into leads.
Video and photography are more than just content for your website and social media. They are powerful storytelling tools that stand apart from all other forms of communication by creating a personal connection.
Social advertising is a powerful tool for lead generation when done properly. With a limited budget, and less than a month to run the campaign, see how Cornerstone Schools of Alabama used social advertising to increase enrollment leads by 251!Read More
Social Media marketing is a powerful tool to increase visibility and encourage purchases online. With a recurring monthly budget, Waynes was able to increase conversions for their pest control services by 46.54% year-over-year.Read More
Boosting strategies are a powerful tool to increase social visibility. With a limited budget, through social boosting on Facebook, Baba Java was able to increase event responses for their Latte Art Class by 1,000%.Read More
Electromagnetic Marketing equips internal teams and individuals to succeed in the complex world of modern marketing. Most companies have some marketing staff, but they lack the scale and the depth to develop a comprehensive strategy.
When Baba Java launched their roasting business and café, they created unique label designs for each coffee origin they roasted and sold. Shortly after, they started to notice some issues when managing label inventory and displaying products in stores. They wanted a fresh and engaging perspective on a label redesign and a brand “pick-me-up.” This is where our team at Electromagnetic Marketing stepped in.
We helped redesign all of Waynes print materials and some promo items. Each service line had marketing pieces that followed Waynes branding standards, but we found that there was a big opportunity to make them all work together better by redesigning them as a set.