Clients need you. Some haven't heard of your company. Others have heard of you, but they don't accurately understand what you do. They shouldn't miss the opportunity to do business with you just because they don't know you can help solve their problem, improve their life, or help accomplish their goals.
Good marketing shares your story with the right audience at the right time. It demonstrates empathy for your client by showing you understand their perspective. The tools used to tell your story have changed from tube TVs & typewriters to mobile phones & laptops, but the fundamentals have been the same for decades.
That is marketing that attracts.
Your message is more than what you do. It's why you do it. A message demonstrates you care as much about providing a solution as you do selling a product or a service.
Your "Brand" is the feeling people get when they interact with your company. Design and branding are visual tools to establish your Brand, and nothing is more powerful than a Brand that resonates.
Online advertising provides powerful tools to reach your ideal clients. Websites are the hub that coordinates both traditional and digital marketing strategies to convert engagement into leads.
Video and photography are more than just content for your website and social media. They are powerful storytelling tools that stand apart from all other forms of communication by creating a personal connection.
Electromagnetic Marketing equips internal teams and individuals to succeed in the complex world of modern marketing. Most companies have some marketing staff, but they lack the scale and the depth to develop a comprehensive strategy.
While it may be easy to think of Waynes as "just a pest control company", they are also committed to their core values in a way that most companies only aspire too. One of the organizations they have supported strongly is the Susan G Komen Foundation.
We worked with WaveLink to design their branding marks and create a messaging strategy that would prepare them for a successful product launch.
Electromagnetic Marketing began working with Medical Business Management in August of 2017. Joe Gribbin, Jr. asked us to increase organic traffic to the website and web leads. We implemented a coordinated strategy that included blogging, content updates, SEO, and email marketing. Over the next 24 months, traffic to the website increased by 557%.
Mary Wyatt took the helm at Wyatt General Contractor in 2015. She needed a new brand to represent their fresh approach without losing the connection to the company's four-decade history and the hard-earned reputation they had built in the community. Mary partnered with Jamie Parris, Marketing Director at Electromagnetic Marketing, to develop a strategy.
Norton Audio manufactures boutique effects pedals for musicians. During the process of launching the company they engaged with us to design their branding and first pedal enclosure.